Overview
Coconut Stick is a product created by my friend, Clarence Cochran. The idea came to mind when he noticed his aunt getting rash cream stuck underneath her fingernails while changing her son’s diaper. He set out to come up with an easier option that would not only be mess-free, but a natural solution made up of just coconut oil, beeswax, and almond oil. The ingredients are 100% organic, never tested on animals, and always sourced from local farms to help support small businesses. Plus, a proceed of each sale goes back to the community by donating to local Kansas City schools.
There are two products on the market consisting of body and lip balm. Both can help with dry skin and lips, eczema, psoriasis, chafing, and burns. Since they are also rich in vitamin E and K, they can help with scars and improving the clarity of damaged skin as well. The best part, with the original goal of using this product with diapers, it is proven to get rid of a rash in 2-3 days.
Process
Towards the bottom of this page you can see how the packaging looked prior to. I took the concept of this brand and turned it into something that visually matches its identity. The intent is to catch a consumer’s eye to give it a try, with the extra pleasantry being how great the product is inside. Coconut Stick can be purchased locally and through Amazon.